Are you ready to face the summer with radiant, healthy skin? 

Our Helwé Skincare range has everything you need to enhance your complexion and protect it from external aggressions. 

Follow our tailored routines for radiant, plumped skin, free from imperfections and premature aging.

Steps of a morning skincare routine

1. Spray a mist to gently wake up your skin

• The Brume Revitalisante (Revitalizing Mist) is toning, astringent, and anti-aging. It consists of aloe vera and pure floral waters from rose geranium, true lavender, rockrose, and Italian helichrysum, which reduce redness, invigorate, and firm the skin. This mist gives skin radiance and softness. It is designed for mature and couperose-prone skin.
• The Brume Perfection (Mist of Perfection) is purifying and soothing. It consists of aloe vera and hydrosols from lavender, green myrtle, and rockrose, which soothe, tighten pores, and cleanse the skin. It is dedicated to skin with enlarged pores and imperfections.
• The Brume Douce (Gentle Mist) is soothing and refreshing. It consists of aloe vera and pure floral waters from true lavender, Italian helichrysum, and chamomile. It is intended for sensitive and couperose-prone skin.

2. Apply a Vitamin C serum to protect your skin

After applying the mist, apply the vitamin C serum, an essential part of your morning routine (from 26-27 years old). It protects the skin from external factors thanks to its antioxidant effect, corrects pigmentation spots, stimulates collagen, and gives an instant radiance boost. At HELWE, we offer you a choice of two vitamin C serums.

• The Sérum Radieux (Radiant Serum) provides powerful antioxidants, composed of two forms of vitamin C: L-ascorbic acid at 10% and ascorbyl palmitate, which neutralize free radicals and protect the skin from oxidative stress. It is also enriched with vitamin E, ferulic acid, and carrot hydrosol to maximize its antioxidant and anti-aging effects. It is recommended for mature, wrinkled skin exposed to the sun, brown spots, and dull complexions.
• The Sérum Éclat (Radiance Serum) is composed of a liposoluble vitamin C, tetrahexyldecyl ascorbate at 10%, for deep penetration. Its brightening and antioxidant properties are enhanced with vitamin E, tomato lycopene, and sea buckthorn extract to offer a more luminous and youthful complexion without temporary redness. The Glow Serum is enriched with vegetable oils such as jojoba oil and macadamia oil, providing deep and lasting hydration without a comedogenic risk. On the contrary, thanks to these oils, it balances the skin’s sebum and soothes the skin. It is recommended for all skin types lacking radiance, especially sensitive skin.

3. Hydrate your skin with a cream 

Choose your cream: Crème Jeunesse (Forever Young Cream) with Bakuchiol or Crème Energie (Energy Cream) with Coenzyme Q10.

• The Crème Jeunesse (Forever young Cream) with Bakuchiol (natural alternative of retinol): unlike retinol, bakuchiol can also be used in the morning and does not cause irritations. Bakuchiol is a powerful antioxidant that protects the skin from damage caused by free radicals and environmental aggressions. Used after vitamin C, it complements its ability to neutralize oxidative stress. It also helps reduce brown spots and unify the complexion, in synergy with the brightening properties of vitamin C. Thanks to its regenerating virtues, bakuchiol smooths the skin texture and provides a "radiance boost" effect. The vitamin B5 and aloe vera present in the Youth Cream also offer a soothing and hydrating effect.
• The Crème Énergie (Energy Cream) with Q10: used after vitamin C, it also complements its ability to neutralize oxidative stress. Q10 combined with vitamin E in the Energy Cream helps to reduce the signs of aging and maintain healthier, more radiant skin. Royal jelly and hyaluronic acid allow the Energy Cream to hydrate and regenerate the skin. If you want even more radiance and hydration, you can add two drops of Booster d’énergie (Energy Booster) to your routine, in the cream.

4. Don’t forget to finish the routine with an SPF

Helwé SPF COMING OUT SOON! A high-protection mineral sunscreen that blocks UV rays without irritating your skin.

Additional tips:

5. Add a shot of Energy to your creams and serums

• The Booster d’Énergie (Energy Booster) contains Mediterranean antioxidants such as vitamin E, pomegranate extract, rose extract, and carrot extract, which neutralize free radicals and protect the skin from environmental damage. This booster is a shot of energy and hydration. Combine your creams and serums with the Energy Booster to amplify your radiance.

6. If you have time: 2 to 3 times a week, apply an antioxidant mask upon waking!!!

The Masque Radieux (Radiant Mask): This mask contains three powerful antioxidants: vitamin C, resveratrol, and tomato lycopene. It prevents skin aging, reduces wrinkles and pigmentation spots, and revives the complexion’s glow. It can be used for all skin types, even the most sensitive, as it is composed of natural ingredients like aloe vera and red clay, which soothe skin redness and reduce imperfections for healthier, purified skin.

Steps of an evening skincare routine

1. Double cleanse your skin 

This is the most important step in your evening routine

In the evening, start with a gentle double cleansing using our Prodige Demaquillant Hydratant, a non-comedogenic oil-based cleanser. Your skin is deeply cleansed without feeling tight; then spray the mist suitable for your skin to hydrate, soothe, and tighten the pores (ref. morning routine).

2. Gentle skin exfoliation. 

Why should you exfoliate your skin gently in summer? It is important to exfoliate your skin gently in summer for several reasons:

1. Prepare the skin for tanning: By exfoliating 3 to 4 times a week, dead cells are removed, preparing the skin to tan evenly without pigmented spots.
2. Improve skin oxygenation: Exfoliation helps unclog pores and allows the skin to be better oxygenated, which is beneficial during the hot months.
3. Optimize skincare absorption: After exfoliation, the skin is more receptive to serums, creams, and other skincare products it needs in summer.

However, it is crucial to proceed with gentle chemical exfoliation and not mechanical, meaning no scrubbing but rather lotions based on fruit acids. Too aggressive exfoliation could irritate the skin already weakened by the sun. So, the key is gentle exfoliation, about 3 or 4 times a week in summer.

Note that even if exfoliation is done in the evening, you should still apply SPF in the morning.

At Helwé, we have several exfoliants according to skin types.

• The Lotion Exfoliante Peau Douce (Gentle Skin Exfoliating Lotion) is a 10% lactic acid-based exfoliant. This exfoliating lotion allows very gentle exfoliation of the skin and brightening of the complexion and spots without irritation. It is suitable for more fragile skin or skin that has never been exfoliated before.
• The Lotion Exfoliante Peau Parfaite (Perfect Skin Exfoliating Lotion) is suitable for normal, combination, and oily skin types. It contains 10% of a blend of fruit acids: mainly glycolic acid but also lactic and mandelic acids, as well as 1% salicylic acid. This lotion helps regulate sebum, purify the skin, and promote cell renewal through gentle exfoliation.
• The Lotion Exfoliante Peau Nette (the Clear Skin Exfoliating Lotion) containing 2% salicylic acid, helps eliminate dead cells and fight blackheads and imperfections. It regulates sebum, tightens pores, and reduces them, so it is intended for people with imperfections or large pores. All lotions also contain vitamin B5 and aloe vera, with a mix of different plants, making them non-aggressive to the skin.

Instructions: In the evening, after your cleansing routine, apply the chosen Lotion. Gently pat the product, let it penetrate well, and dry before applying the next product (5 to 10 minutes).

• The Masque Clarté (Clarity Mask) combines 15% fruit acids (AHA), black willow bark extract (natural source of salicylic acid), kojic acid, honey, and aloe vera. 

  It offers deep exfoliation to help fight visible imperfections and improve brown spots and skin radiance. It also improves the appearance of skin texture and reduces the appearance of fine lines, acne scars. It is not advisable to use it for sensitive skin. You can use it in the evening even in summer, 1 to 2 times a week. Don't forget to protect yourself from the sun the next day because AHAs are photosensitive to the sun.

Once exfoliated, the skin needs to be regenerated and then moisturized. As summer approaches, the sun becomes more and more present, and the epidermis loses its clarity and dries out more quickly. To help the skin maintain good defenses and function at its best.

3. Regenerate your skin

Regenerate your skin with bakuchiol and niacinamide in the evening to keep your skin clear. To keep your skin clear and regenerated, it is essential to take care of your skin in the evening. Here are some steps to follow:

• Sérum Perfection, based on 1% bakuchiol and 5% niacinamide, regenerates the skin, soothes it, and reduces wrinkles and spots.

4. Hydrate your skin

• Sérum Hydratation Intense: This hydrosoluble serum is based on hyaluronic acid, vitamin B5, and aloe vera. It also deeply hydrates the skin.
• Émulsion Active: It moisturizes thanks to hyaluronic acid and aloe vera; It regulates sebum and removes minor skin imperfections thanks to jojoba and Nigella sativa oils
• Crème Jeunesse: bakuchiol is combined with vitamin B5 and apricot oil to soothe, moisturize and brighten the complexion.
• Booster d’Énergie: contains Mediterranean antioxidants such as vitamin E, pomegranate extract, rose extract, and carrot extract, which neutralize free radicals and protect the skin from environmental damage. This booster is a shot of energy and hydration. Combine your creams and serums with the Energy Booster to amplify your radiance.
• Sérum Nuit Essentielle: provides essential nutrients for overnight skin regeneration, reducing wrinkles and fine lines caused by dehydration.
  • Revitalizes skin functions and regulates hydration with antioxidant-rich, nourishing vegetable oils.
  • Brightens the complexion and visibly tightens the skin.
  • Soothes red patches and leaves skin radiant by morning.